Generative AI Engineer vs ML Engineer:
Understanding the Modern AI Landscape

The rise of LLMs created a new specialization within AI.
Understanding where generative AI fits helps you position your career in 2026.

AI Native Engineer Community Access

The AI Job Market Has Split.
Which Side Are You On?

You're seeing 'Generative AI Engineer' titles everywhere but don't know how they differ from traditional ML roles.

Job postings mix generative AI, LLM, and ML engineer titles inconsistently.

You want to specialize in LLMs but aren't sure if that limits your career options.

Here's How Generative AI Engineering Fits In

The AI Career Accelerator

Generative AI engineering is a specialization within the broader AI/ML field. It focuses specifically on large language models, image generation, and creative AI applications.

1

Generative AI Engineer Focus

LLM applications, prompt engineering, RAG systems, AI agents, and creative AI products

2

ML Engineer Focus

Model training, feature engineering, optimization, and deployment across all ML domains

3

The Relationship

Generative AI engineering is a subset—ML is the broader discipline

Meet Your Mentor

Zen van Riel

When I started in tech, I was based in the Netherlands with no connections and only thousands of video game hours under my belt. Not exactly the ideal starting point.

My first tech job was software tester. One of the most junior roles you can start with. I was just happy someone took a chance on me.

I kept learning. Kept pivoting. But what actually accelerated my career wasn't more certifications or more code. It was learning to solve problems that matter and proving beyond a doubt that what I built solved real problems. That's the skill that stays future-proof, even with AI.

I've since worked remotely for international software companies throughout my career. Proof that the high-paid remote path is possible for anyone with the right skills and motivation. In the end, I went from a $500/month internship to 6 figures as a Senior AI Engineer at GitHub.

Now I teach over 22,000 engineers on YouTube. Becoming an AI-Native Engineer is a system I lived through and offer to you today.

Career progression from Intern to Senior Engineer

Real Results

Vittor

Vittor

AI Engineer

Landed his first AI Engineering role in 3 months

"The coaching played a huge part in my success. I focused on AI fundamentals, the certification path, and soft skills like professional writing. Having access to expert guidance gave me confidence during interviews and helped me feel I was on the right path.

I built my own platform (simple but functional) and deployed it on AWS. I used it in my portfolio and showcased it during interviews. The way complex topics were explained, especially the restaurant analogy for AI systems, really stuck with me. Focusing on doing the basics well was absolutely essential."

What You Will Get

Personalized Roadmap & Career Strategy

A custom plan tailored to your background, goals, and timeline. No generic advice.

Weekly 1:1 Coaching Calls

Direct access to Zen for guidance, project feedback, and answers to your questions.

Portfolio-Ready AI Projects

Build production-grade AI applications to showcase to employers. Work that gets you hired.

Interview Prep & Mock Interviews

Practice technical and behavioral interviews. Learn what hiring managers look for.

Resume & LinkedIn Optimization

Transform your online presence to attract recruiters. Stand out from other applicants.

Community Career Support

Join the AI Native Engineer community. Not seeing results yet? You stay and keep going. We're with you through the ups and downs.

Limited Availability

Generative AI Demand Is Exploding. Specialization Pays.

Every month you delay can cost you thousands in lost earning potential. While you're watching tutorials, others are landing $120K+ AI Engineering roles.

I can only work with a limited number of 1:1 clients at a time to ensure you get the personalized attention you deserve.

$120K+
Average AI Engineer Salary
Source: levels.fyi
90 Days
To Guaranteed Interviews
20%+
Higher Pay Than Traditional Devs

Frequently Asked Questions

What is the main difference between generative AI engineers and ML engineers?

Generative AI engineers specialize in applications using large language models, diffusion models, and other generative AI systems. They focus on prompt engineering, RAG architectures, AI agents, and integrating pre-trained models. ML engineers have a broader scope—they train models from scratch across domains like recommendation systems, fraud detection, computer vision, and NLP. Generative AI is a specialization; ML engineering is the broader discipline.

What skills do generative AI engineers and ML engineers share?

Both need Python proficiency, understanding of model evaluation, production deployment skills, and API development. Both benefit from understanding neural network fundamentals. The difference is depth vs breadth: ML engineers need deeper knowledge of training, optimization, and mathematical foundations. Generative AI engineers need deeper knowledge of prompt engineering, context windows, RAG patterns, and LLM-specific architectures.

Do generative AI engineers earn more than ML engineers?

Currently, yes—generative AI specialists often command a 10-20% premium due to high demand and scarce talent. In 2026, generative AI engineers earn $140K-$220K while traditional ML engineers earn $130K-$200K at similar levels. However, ML engineering has a longer track record, which can mean more senior opportunities. The generative AI premium exists because companies are scrambling to build LLM applications.

Which role offers more career flexibility?

ML engineering is more flexible because it spans more industries and applications. Generative AI engineering is hot right now, but it's a specialization—you're betting on LLMs remaining central. ML engineers can work on recommendation systems, fraud detection, autonomous vehicles, healthcare, and more. Generative AI engineers focus on language, image, and creative AI applications. If you want options, ML is broader. If you want to ride the LLM wave, generative AI specialization pays now.

Should I specialize in generative AI or stay a generalist ML engineer?

Consider your goals. If you love building products with LLMs, chatbots, AI agents, and creative applications—specialize in generative AI. The demand is immediate and intense. If you prefer mathematical depth, training models, and working across diverse ML applications—stay a generalist ML engineer. Many engineers start as generalists and specialize later based on what excites them. You don't have to choose forever.

What's the future outlook for each role?

Both are excellent. Generative AI demand is explosive right now and will remain strong as companies build LLM applications. ML engineering will always be essential—not everything is a language model problem. The smart bet might be: build generative AI skills now (capitalize on demand) while maintaining ML fundamentals (keep options open). The best engineers understand both the specialization and the broader field.

Do I need ML experience to become a generative AI engineer?

Not necessarily. Generative AI engineering is more accessible than traditional ML because you're using pre-trained models rather than training your own. Strong Python skills, understanding of APIs, and software engineering fundamentals matter more than deep ML knowledge. However, understanding ML concepts helps you make better architectural decisions and troubleshoot issues.

How long does it take to specialize in generative AI?

With software engineering experience: 3-6 months. You'll learn LLM APIs (OpenAI, Claude), prompt engineering, embeddings and vector databases, RAG architecture, and AI agent patterns. The learning curve is faster than traditional ML because you're not training models—you're building applications with them. Focus on hands-on projects building real applications.

What if I don't land interviews in 90 days?

You become a member of the AI Native Engineer community, and you stay and keep going. Career transitions take different amounts of time for everyone, and I'm not going to abandon you if things take longer. You get ongoing support through good times and bad.

How is this different from online courses?

Online courses give you content. 1:1 coaching gives you a personalized roadmap, direct feedback on your work, career strategy, interview prep, and accountability. You get answers to your specific questions and guidance tailored to your unique situation instead of generic advice meant for everyone.

What's the investment for 1:1 coaching?

Investment details are discussed during the 30-minute strategy call, where we'll assess your goals and create a custom plan. The program is designed to pay for itself quickly through your increased salary. Most AI engineers see a 20-50% pay increase.

Can I do this while working full-time?

Absolutely. Most of my clients work full-time and make steady progress. We'll schedule calls at times that work for you and create a realistic plan that fits your schedule. Consistency matters more than intensity.

Ready to Land Your AI Role?

Stop watching others succeed. Start building your AI career today.

30-minute strategy call • Limited spots available